Miami Lakes, Florida Development News

Reindeer Run Event Planning Focuses on Sponsorships and Merchandise

The subcommittee discussed various aspects of the upcoming Reindeer Run event, focusing on sponsorship opportunities and merchandise. They debated shirt colors, opting for olive drab or military green, and considered full-color designs for sponsorship bags, aiming to secure sponsorship from Safeguard again. A key discussion point was the timeline for securing sponsors to be featured on shirts, leading to the proposal of two cutoff dates: one for general sponsorship and a later one specifically for shirt inclusion. The number of shirts to order was also debated, with a preference for 700 over the usual 600 due to anticipated higher runner registration. Ideas for freshening up sponsorship packages were explored, including sponsoring specific items like medals, shirts, and warm-up gear. New sponsorship tiers and opportunities were identified, such as security sponsorship and a potential partnership with a legal firm specializing in veteran services. The design of medals was also discussed, with a preference for dog tag-style medals and the potential for AI to generate design variations. Costs for medals, shirts, and bags were reviewed, with an emphasis on seeking full sponsorship for items like bags. The committee also touched upon pricing for existing sponsorship tiers and explored potential new sponsors like the American Legion and Columbus Too. The discussion also included the possibility of sponsoring the marching band and a national anthem singer, as well as re-evaluating the DJ service cost. The development of a social media plan and a monument subcommittee were deferred to a future meeting. The meeting concluded with a discussion about the upcoming 4th of July celebration and a reflection on the United States as a destination for immigrants.